by Rafael Berti | Jun 20, 2025 | How-to Guides, Sales & Advertising Strategies
Understanding the LTV/CAC ratio is an essential part of managing a successful e-commerce business, and it is especially important on Amazon. Sellers should analyse this calculation before expanding and investing heavily in a product. It’s a best practice to...
by Rafael Berti | Jun 12, 2025 | How-to Guides
For sellers looking to grow their business on Amazon, understanding customer behavior is key. One of the most powerful tools available for this is Amazon’s Search Query Performance (SQP) report. Launched in October 2022, this report provides brand-registered...